Knowing where you sit within the market provides you with an in-depth understanding on how you compare to competitors with product offerings, pricing and allows you to determine your Unique Selling Points (USP).
You already know it's coming because the supermarkets are spilling chocolates and hot-cross buns (we're not complaining), but have you considered ways to incorporate Easter to boost your bookings?
Why do companies decide to go on social media? ...Because their audience is there! Speak to your customer in the channel they want to be spoken to.
Selling online has a number of benefits to your business that go beyond customer reach. Having an online presence is important for business, and so is the ability to process bookings, here are some of the main reasons why!
While Christmas is just around the corner, the holiday season lasts for quite a few weeks afterwards. It's not too late to gear up your efforts to increase sales over the holiday season.
Can you remember the last time you travelled for leisure? Can you also remember what was the 'pull factor' that made you decide on that location?
The countdown to the Silly Season is on, with preparations needed to ensure a busy (yet managed) period for your business.
The team here at Booking Boss want to wish everyone we work with in this great industry a very Happy World Tourism Day!
You’ve built your new website and installed your booking engine and have launched it into the world. Maybe a week or two passes by and no bookings have come through. Everything is there, so why aren’t people visiting your site?